A Complete Breakfast: How ABM Serves Up Better Outcomes

“A COMPLETE BREAKFAST”

EXAMPLES OF “A COMPLETE BREAKFAST” COMMERCIALS

ABM’S RECIPE FOR SUCCESS

  • 57% of marketers say their organizations have used ABM strategies for more than a year.
  • 62% of marketers say there’s a measurable positive impact since adopting ABM. (Forrester)
  • Revenue won is the most common ABM metric tracked. (Hubspot)
  • 40% of the average marketing team was dedicated to ABM in 2019. (Engagio)
Infographic: A Complete Breakfast: How ABM Serves Up Better Outcomes

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